The “New” Old Trix

2007-07-02-new-trix.jpg

Don’t you love the “new” shape of Trix?

If either of these were your first thought, you’re showing your age a bit…

  1. What new shape? Are they a different size or something?
  2. The old (round) shape is now the “new” shape?

As a kid in the 80’s and early 90’s I loved Trix and ate them all of the time, but when they went to their “new” shapes back in 1992 (fruit shapes like berries and bananas) I stopped eating them because they just didn’t taste the same (even though they claimed they did).

So, while at the grocery store a few weeks ago I spotted a box of Trix that stated “New Shape! Same Great Taste!”. Noticing that the “new” shape was the old round shape, I had to pick up a box to see if the “new” shape also had the same “new” taste of fifteen years prior. To my delight, the old Trix are indeed back and I downed a box myself in a week.

My guess is that some Gen-Xer got into General Mills and convinced them that the way it used to be was indeed better and thus the old shape was back in. And if that is the case, I’d like to know who it was and to thank them personally.

As far as the taste goes, is is possible that they are indeed using the exact same recipe but that the shape and texture determines how we perceive the taste? I know that there are certain textures of foods that I can’t stand (like tapioca), so maybe that is the case. Oh, and color wise, I think that they are still a bit brighter than the previous round shape, but I don’t have a picture of the old ones to prove that.

Bottom line, don’t mess with a good thing and don’t mess with my Trix again! Sometimes you just need to relive those kinds of childhood memories.






8 Responses to “The “New” Old Trix”

  1. Gregg Says:

    With 13 grams of sugar per cup, why are you eating Trix at your age? Silly , Trix are for kids!

  2. sarah Says:

    ugh, i hate the “new” old trix. it used to be my favorite cereal.

  3. casey Says:

    They are most definitely brighter than the old ones:

    http://www.goldenagecartoons.com/miscjunk/hollis/TrixMagnets1979-Front.jpg

    and Gregg, you can never be too old for fun cereal!

  4. Kidd Says:

    Are you guys kookoo for cocoa puffs? The old shape was fun! its just like cinnomon toast crunch. You take away the fun shape and now its boring. Its like, hmm how can we make trix cereal BETTER? i know! lets make them balls instead of fruit shaped!! IDIOTS!

  5. windsor bellephone Says:

    i am a trix aficionado, and i can tell you for a fact that not only are trix in ball form superior to trix in fruit shapes form, but that old trix balls are far superior to new trix balls. the old ones were grainier and hollow on the inside, so they held milk in little pools when crunched. the new ones are not hollow and therefore have more in common with the fruit shapes than the original balls.

  6. Adam Says:

    I don’t understand how someone can like the round balls more. They’re bland and boring. Switching to the fruit shapes and actually giving them some flavor was the best move they ever made. I won’t be purchasing another box of Trix again thanks to these absolutely bland, boring puffs.

  7. Heather Says:

    I dislike this new shape… they’re all the same!! lol. I poured me a bowl of Trix a few moments ago expecting the cute, perky fruit shapes.. and instead, my bowl filled with brightly coloured.. BALLS. I stood there thinking, “What the eff is this??” =[

  8. Giselle Says:

    The “new” Trix most certainly DO NOT taste like the old ones, not at all.
    I just bought a box because I was craving them for some strange reason. Poured myself a bowl and immediately noticed they don’t even SMELL the same.
    Ate the cereal and I can agree with windsor bellephone when I say, they SUCK.
    I want the Trix from the 80s…I can still remember what they tasted like and these most certainly aren’t them.

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